12th-Nov-2025 • Brendah Akinyi • Tech for SMEs
Welcome, small business owners! Today, we delve into the transformative impact of technology on Small and Medium Enterprises (SMEs) across Kenya. As we navigate the digital landscape, you'll find actionable insights to streamline your operations and boost growth.
According to a recent study by the Communications Authority of Kenya, the digital economy is rapidly expanding, with a 62% increase in Internet subscriptions among SMEs from 2019 to 2020. This surge highlights the growing reliance on technology as a catalyst for business growth.
One area where tech can make a significant difference is in business management. Platforms like Lipabiz Technologies offer integrated solutions, providing tools to manage accounts, inventory, and customer relationships, all in one place. This enhances efficiency and reduces time spent on administrative tasks.
Digital payments have also gained traction among Kenyan SMEs, with platforms such as M-PESA and Lipa Na M-PESA making transactions seamless. According to a report by Mastercard, mobile money adoption in Kenya reached 86% in 2019, demonstrating the convenience and accessibility of digital payments for small businesses.
E-commerce platforms have opened new avenues for SMEs to reach a wider customer base. By selling online, you can tap into the growing number of Kenyans shopping digitally – a trend that's expected to continue post-COVID-19. Platforms like Jumia Kenya and OLX offer affordable listing options for SMEs to showcase their products.
Incorporating technology into your business strategy offers numerous advantages, from improved efficiency to increased sales. Embrace the digital shift by leveraging available tools and platforms tailored for SMEs in Kenya. By doing so, you'll be well-positioned to thrive in today's dynamic marketplace.