16th-Oct-2025 โข Alice Wambui โข Automation
In today's fast-paced business environment, every second counts. Small and medium enterprises (SMEs) in Kenya are no exception. To thrive, they need to be agile, efficient, and cost-effective. One way to achieve this is by embracing automation.
Automation is the use of technology to perform routine tasks without human intervention. This could range from simple processes like email marketing to more complex ones such as inventory management or payroll.
According to a report by McKinsey, automation has the potential to lift productivity growth globally by 0.8 to 1.4 percent annually. For SMEs in Kenya, this could translate into significant cost savings and increased efficiency.
Let's look at some examples:
Automation isn't just about saving time and money. It also allows businesses to focus on what truly matters - serving their customers and growing their business.
If you're a small business owner in Kenya, consider investing in automation. Start with identifying routine tasks that consume significant time or resources, then look for automated solutions to streamline these processes. You'll find that your business becomes more efficient, productive, and competitive.