In today's dynamic business landscape, securing investment and funding is crucial for Small and Medium Enterprises (SMEs) in Kenya. As a small business owner in Kenya or Africa, understanding the various investment strategies can be your key to unlocking growth and scaling your operations.

1. **Bootstrapping**: This method involves self-funding your business using personal savings or revenue generated from initial sales. A prime example is Sarah, who started a local bakery with her personal savings and used profits to expand the business.

2. **Crowdfunding**: Platforms like M-Changa and Kenyan Crowdfunding allow businesses to raise funds from a large number of people, often their customers or supporters. For instance, a technology startup successfully raised funds for app development through crowdfunding.

3. **Business Plan Competitions**: These competitions offer cash prizes and mentorship opportunities to winning businesses. Some notable ones in Kenya include the Strathmore Business Plan Competition and the Kenya National Business Plan Competition.

4. **Incubators and Accelerators**: These programs provide resources, networking, and mentorship to help early-stage startups grow. Examples include Nairobi Garage and 88mph in Kenya.

5. **Angel Investors and Venture Capitalists (VCs)**: They invest in promising businesses in exchange for equity. VC4Africa is a platform that connects African startups with investors.

6. **Government Grants and Loans**: The Kenyan government offers various grants and loans to SMEs. For example, the Kenya Development Bank provides affordable loans for businesses in different sectors.

While these strategies offer opportunities, it's essential to remember that every investment comes with risks. Due diligence, a solid business plan, and a clear understanding of your financials are crucial when seeking investment.

Embrace the journey of finding the right investment strategy for your SME in Kenya. With persistence and the right resources, you can grow your business to new heights.